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Paid and Organic Search Research Study

Lisa Ditlefsen-Myers, Bio Director of Verve Search and SEO Chick extraordinaire, and Jon Myers, Head of Search for MediaVest, discuss Google Wave, conference appearances, television being passed by by online advertising.

They also discuss the results of a research study from dutch company First Focus and ValueWait that found out 45 percent of those who use Google cannot see the difference between what is a paid and what is an organic result.

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