Podcast
17 episodes
Best Search Strategies, hosted by Jamie Smith and Brian Lewis, discusses state of the art search strategies and tools with the ultimate goal to help search marketers increase conversion and lower ad costs. Best Search Strategies is presented by EngineReady.com. Find out more about the show by going to BestSearchStrategies.com.
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15th Dec 2010Social Media Marketing and The Real ROISocial Media Marketing is incorporated into most online marketing strategies, but how do you know exactly what you’re getting from it? Learn from WebSuccessTeam.com founders Bob Speyer and Janette32m
8th Dec 2010Google Places Ranking ElementsWant to improve your ranking with Google Places? Need to know the best practices for optimizing your listing? We answer those questions and discuss the key factors you need to know now! 2nd time31m
27th Oct 2010Exploring Google Adwords Advanced Campaign Settings0Exploring Google Adwords Advanced Campaign Settings and how you can utilize those for greater success with Engine Ready Senior Search Marketing Manager and Strategic Development Mike Poserina.35m
6th Oct 2010How to Leverage Your Paid Search0Daniel Laury is an internet entrepreneur and member of the management team of LSF Network Group. Jamie and Daniel discuss , how to leverage your paid search and really make display work in your35m
22nd Sep 2010Google Instant Search and PPC Advertisers0SEM Strategy Consultant Lisa Raehsler discusses how the new Google Instant Search (the recently launched real time search enhancement implemented by the popular search engine) will impact AdWords34m
15th Sep 20108 Point Checklist to Hiring the Right Search Agency0Jamie and Brian present The 8 Point Checklist to Hiring the Right Search Agency. One of the biggest and most costly mistakes is hiring the wrong agency. Learn what to look for to make sure you get33m
8th Sep 2010Boosting Your PPC Performance with AdWords Segmentation0Learn how to Boost Your PPC Performance with Little-Known AdWords Segmentation Tools. Not many marketers use them yet, but those that do recognize the power of segmentation tools within AdWords, and30m
1st Sep 2010Five Factors of Fantastic Facebook Ads0Need to increase your online exposure? Look no further than Facebooks 500 Million users to gain connections, raise brand awareness, acquire leads, and increase sales. Jamie and Brad discuss the29m
15th Aug 2010Taking Advantage of the Google Display Network0Even though Google has continued to add many rich features to the display network, most advertisers still treat the display network as the forgotten stepchild and miss out on attracting profitable26m
11th Aug 2010Real Secrets to Conversion Testing That Google Doesnt Tell You!0Vertster CEO, Scott Miller talks to Jamie about The Real Secrets to Conversion Testing That Google Doesnt Tell You! Learn the EXACT formula for calculating how much data size you need to be33m
4th Aug 2010State of the Search Industry: The Yahoo / Bing Transition0Clix Marketing CEO David Szetela joins in as a guest to cover the current state of the search industry. Jamie and David discuss How to prepare for the transition of Bing / Yahoo? What’s happening in38m
28th Jul 201013 Must-Know PPC Management Tactics0When it comes to maximizing your PPC effectiveness, 13 is a lucky number. Listen in as you will learn the 13 must-know PPC management tactics you need to employ to setup and run a profitable36m
21st Jul 2010Increasing ROI with Google Analytics0Learn the latest tips for increasing your return on investment or ROI using Google Analytics with Engine Ready President and CEO Jamie Smith and new cohost, the head of business development Brad36m
19th May 2010Building SEO Strategy0SEOMoz CEO Rand Fishkin discusses what it takes to build a sound SEO Strategy, including how marketers can attract links that Google will value, social media integration, Google Webmaster Tools36m
21st Apr 2010Improving PPC with GeotargetingJamie and Brian discuss how to improve your PPC with geotargeting, including how Google treats geo-targeting, the impact it has on marketers account structure strategies, the levels marketers can34m
17th Feb 2010Advanced Competitive Intelligence ToolsJamie and Brian discuss Advanced Competitive Intelligence Tools and Proven Keyword Strategies. They show us how to use competitive intelligence so you can win the PPC battle.33m
20th Jan 2010Google Product Extensions for Ecommerce MarketersJamie and Brian discuss Google Product Extensions for Ecommerce Marketers. Discover how to bring more qualified traffic to your site, reduce click costs and make your AdWords ads really stand out33m