SEM Synergy

206 episodes

Search Engine Marketing formulated for Web 2.0, Learn how SEO, PPC, branding, design and analytics are all parts of a much larger whole every week on SEM Synergy. Hosted by Bruce Clay, president and founder of the international SEO and SEM company Bruce Clay, Inc., SEM Synergy features industry experts discussing how the various fields of search engine marketing work together for a successful, multifaceted campaign. SEM Synergy will feature developing topics and industry news, answers to listener questions and our favorite experts and voices in search talking about what they know best. SEM Synergy offers SEM professionals of all levels a one-stop weekly digest for news, SEO tactics and trends, along with input from high-profile experts. Be sure to log on to SEMSynergy.com for show notes, event calendar, contact info and more. Copyright WMR.FM - All Rights Reserved
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Bruce Clay, Duane Forrester, Robert Ramirez, Virginia Nussey and Kristi Kellogg talk about the hottest SEO topics, including RankBrain, Penguin, AMP (accelerated mobile pages) and where they think
20th Apr 2016
29 minutes
As usual, theres a lot to talk about when it comes to Google changes. On the organic side, Google recently expanded the Help page on Google My Business local ranking advice. Bruce Clay, Robert
6th Apr 2016
40 minutes
You know that a faster loading page is going to rank better on a search results page. The search engines care about speed and performance and use page load time as a ranking factor. So, SEOs are
30th Mar 2016
36 minutes
Facebook video ads are a growing opportunity for marketers, considering that Facebook gives YouTube a run for its money in terms of video consumption. Listen in for tips in this informative and
24th Feb 2016
28 minutes
David Szetela, Vice President of Search Engine Marketing at Bruce Clay, Inc., shares his tips for succeeding with Product Listing Ads and mobile site conversions. Listen in as he talks with Content
17th Feb 2016
32 minutes
What Should You Expect from a Search Engine? Duane Forrester wrote about this very question in a recent blog postsaying "contrary to many search engine optimization conspiracy theories, neither Bing
10th Feb 2016
29 minutes
Branding Yourself to Better Your Business as Duane Forrester, Virginia Nussey and Kristi Kellogg talk Blab, Periscope, Meerkat, SnapChat and more these quirky social media platforms are on the rise
3rd Feb 2016
25 minutes
Find out how to take your content to the next level (hint: its ALL about being useful). Youll also listen in on an argument against Googles Accelerated Mobile Pages (AMP). Insights from Bruce Clay,
27th Jan 2016
30 minutes
Listen in for a discussion on User Experience Tips and SEO in 2016as Duane Forrester, Virginia Nussey, Kristi Kellogg and Robert Ramirez talk about the latest algorithm update. Theyll also talk about
20th Jan 2016
33 minutes
What’s Trending in Local Marketing and Voice Search ?Discover the six major trends shaping location marketing for 2016, including apps, location data, beacons and more. Later in the show, hear the
13th Jan 2016
28 minutes
Duane Forrester, Virginia Nussey, Kristi Kellogg, Paula Allen and Robert Ramirez talk about their digital marketing resolutions for 2016. But before they get to that, theyll talk about the value of
6th Jan 2016
26 minutes
Director of Training Mindy Weinstein hosts a best of episodecovering hot topics of the year, including paid search and mobile SEO. These are some of our most popular segments that you dont want to
30th Dec 2015
29 minutes
Stay up-to-date with all the latest Google news as Bruce Clay, Robert Ramirez, Virginia Nussey and Kristi Kellogg talk about hot topics like Googles recent removal of location filters and the
9th Dec 2015
31 minutes
Former Bing spokesperson Duane Forrester is the freshly minted VP, Organic Search Operations at Bruce Clay, Inc. He joins Bruce Clay, Virginia Nussey, Robert Ramirez and Kristi Kellogg to sound off
25th Nov 2015
30 minutes
Facebook recently launched the ability to use dynamic locations in ads, as well as monitor foot traffic via BLE technology. Virginia Nussey, David Szetela, Kristi Kellogg and Robert Ramirez discuss
11th Nov 2015
29 minutes
Wizard of Moz Rand Fishkin joins Bruce Clay, Inc.s Kristi Kellogg for an exclusive interview on all things digital marketing, including the ROI of giving away content, current search trends, warring
28th Oct 2015
28 minutes
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