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Google AdWords New Enhanced Campaigns Connect Ads With Multi-Device Consumers

Google AdWords New Enhanced Campaigns Connect Ads With Multi-Device Consumers as Thom speaks with SEM Strategy Consultant Lisa Raehsler.

Behind the Bing It On Bing vs. Google Challenge; Google Analytics Change History

Talking Social in Search as Thom speaks with the Senior Director of Bing, Stefan Weisz. We also learn about the success behind the huge Bing It On Bing vs. Google Challenge.

Little Bird of Social Media; Marin Software Files IPO; Is Your Google Analytics Code Up to Date?

Discussing the Little Bird of Social Media as Thom speaks with Marshall Kirkpatrick, CEO of GetLittleBird, a powerful new engine to discover experts with real influence and engage effectively with

Covario INFLECTIONPoint 2013; BlackJack Applied to Digital Analytics; Google AdWords New Enhanced Campaigns

On location from Covario INFLECTIONPoint 2013, Jeff Ma, the man behind the MIT blackjack team that became the inspiration for the book Bringing Down the House (and the motion picture starring Academy

2013 Global Enterprise SEO Survey; Yahoo Grows Search Revenues, Paid Clicks, Profits

Following the release of a 2013 Global Enterprise SEO Survey, Thom speaks with the founder and CEO of BrightEdge, Jim Yu, who authored the survey. The survey presents presents several challenges as

Social Media Strategy in Times of Tragedy with Lisa Buyer

Thom discusses Social PR Strategy for Tragedy as Thom speaks with Social PR Evangelist Lisa Buyer. Referencing her recent Search Engine Watch article, she explains how brands are more often finding

Keyword Research; Facebook Introduces Graph Search

Talking Keyword Research with serial software entrepreneur, author, and advisor Rob Walling. Rob is the owner of HitTail, a popular SEO keyword tool that uses your real-time website data to tell you

Google Privacy FTC Anti-Trust Ruling; Hashtag 2012 Word of the Year

Thom and Miranda recap highlights from the Google Privacy FTC Anti-Trust Ruling with SitesWithoutWalls founder Kristine Schachinger.

How To Get Over The Holiday Conversion Slump; Google Demoting Rankings Justifiable

How to get over the holiday conversion slump with guest Internet Entrepreneur and Best-Selling Author Kris Jones. How to turn returns into purchases. Should retailers use re-targeting? What about

Content Marketing Roundtable; Morgan Stanley Fined Over Handling of Facebook IPO

Content Marketing Roundtable as Miranda with Harris Schachter, Senior SEO at Capital One and blogger at OptimizePrime, Lee Odden, CEO of TopRank Online Marketing and author of Optimize: How to

LinkedIn For Brands; Bing Ads Sweepstakes; Salary Increase for SEOs in 2013?

Talking LinkedIn For Brands as Thom and Miranda welcome Gary Fearnal, the Director of Global Marketing Solutions at LinkedIn Canada. We learn about some of the changes LinkedIn made to Company Pages,

Why Your SEO Shouldnt Be the Last to Know; Cyber Monday 2012 Record Sales; Microsoft Launches Anti-Google Holiday Shopping Campaign

Why Your SEO Shouldnt Be the Last to Know as Thom and Miranda speak with Carolyn Shelby, the Director of SEO for the Tribune Company and 435Digital, the interactive agency division of Tribune.

How to Sell Yourself as an SEO; Facebook Does Conversion Measurement; Bing Webmaster Guidelines

Selling Yourself as an SEO. How can you more effectively sell your SEO services, build your brand and ultimately make more money? Find out what it takes to succeed in today’s market with insight from

SES Chicago 2012 Highlights; Mobile Marketing and Measurement Snapshot

SES Chicago 2012 Highlights as Thom and Miranda showcase the Mobile Marketing and Measurement Panel whereby the report that gave a snapshot on how marketers plan to use a mix of mobile tactics to

Geo-Rankings and the Local Optimization Challenge

Geo-Rankings and the Local Optimization Challenge as Thom and Miranda speak with Matt Roberts, VP of Marketing at Linkdex and Greg Jarboe from SEO-PR.

Building Successful In-House SEO Strategy; Google Makes 100 Million Dollars Daily in Paid Search

Building Successful in-house SEO strategy as AOL Director of SEO Simon Heseltine and Covario Senior SEO Strategist Dave Rohrer,join SEW Weekly in our first episode. Both are speaking on the