Strike Point | wmrfm

Strike Point

The first European Show of its kind, addressing issues faced by European Webmasters regarding Search Engine Marketing and Optimization. Expect to be informed on the nuances of maximizing earnings revenue from a European perspective. Irreverent, cocky and experienced...don't let the Eurotrash fool you! These guys are true experts and a show to not be missed.

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Google Hummingbird Getting People Worried; Value of Social Shares in Ranking
Google Hummingbird is getting people worried, plus Mikkel and Andy discuss the Jason Calacanis and Matt Cutts feedback coming out from Pubcon 2013. Also, Andy shares info on his PubCon presentation
Search Not Provided, Keyword Data Options; Google Launches Project Shield to Access Web From Repressive Countries
Search Not Provided, Keyword Data Options, Google Launches Project Shield to Access Web From Repressive Countries; Facebook status updates, wall postings and payments temporarily go down.
Google Hummingbird and Penguin 2.1 Update; Matt Cutts: User Redirection Based On Location Is Not Spam
Discssusion on Google Penguin 2.1 Update, the latest video from Matt Cutts where he explains how User Redirection Based On Location Is Not Spam, plus we talk about Google Hummingbird and how it may
Prioritize Your Global Search Marketing Efforts; Spammers Spamming Using Multiple ccTLDs?
Mikkel and Andy discuss Ways T
Prioritize Your Global Search Marketing Efforts; Spammers Spamming Using Multiple ccTLDs?
Google has cut off keyword data altogether as they Move Entirely to Secure Search. We learn about the transition of State of Search the website to now State of Digital with Bas Van Den Beld, the
Google Webmaster Tools: Issuing Unnatural Link Warnings; Provide One Year Of Top Search Queries To Webmasters
Mikkel and Kristjian discuss how someone posted on Google + how a client received an unnatural link warning via Google Webmaster Tools and one of the two examples given was a link he has from DMOZ,
Tehran, Iran Holds International Internet Marketing and Branding Conference
Returning from the International Conference on Internet Marketing and Branding in Tehran, Iran. Mikkel and Kristjian talk to us in flight as they are on their way back to Europe. They welcome the
Where Are We with Google Panda, Has Amazon Got it Wrong? Ilya Segalovich In Memoriam
Where Are We with Google Panda, Has Amazon got it wrong? Also, Andy discusses his Search Engine Land Article he wrote In Memoriam for Search Engine Pioneer, Leader and Visionary Ilya Segalovich, the
Google, Bing and Yahoo Chastised by UK PM For Child Porn Protection; Duplicate Content Wont Hurt You, Unless It Is Spammy
UK prime minister David Cameron unveiled a wide-range of efforts today to protect children against pornography on the Internet. A significant part of his speech attacked the search engines of Google,
The Death of AltaVista: Why Did It Happen?
The Death of AltaVista: Why Did It Happen? Why did the popular search engine decline and lose ground with the rise of Google and how it further would not recover once it was purchased by Yahoo!
SES London 2012; SEOs and Collaborating with Ad Agencies
Mikkel and Jason briefly recap SES London 2012, and discuss the challenges they have encountered in building search marketing campaigns for clients while working with advertising agencies that might
Google Changing Privacy Policy, But What About Privacy Settings
Mikkel and Jason discuss the plans by Google to replace the existing Privacy Policy. Meanwhile, reports are out that Google had sidestepped privacy settings in Safari, Microsoft announced today it
Google Search Privacy Protection
Google makes a significant change to protect the search privacy of users. Mikkel and Jason discuss the impact of the move as well as how by default, how the search engine will encrypt the search
How Does Google Determine Whats A Paid Link; Is Social Beating Search?
How Google Determines What’s A Paid Link: Google’s head of search spam Matt Cutts explains. Do Google employees really know anything about SEO? How to get success without any linkbuilding. Is Social
Google Antitrust White Paper
FairSearch, a group of search companies including Microsoft which lobbies that Google is too dominant, has sent a white paper outlining its anti-trust concerns about Google to the 50 state attorneys
The Highs and Lows of Google+ and Yahoo
Traffic plunges for Google+ as 60% of users log off; Jerry Yang may be raising funds to take Yahoo private. David Naylor has the top ranking in Google Search ranking competition to rank highest for
Conversion Optimization and Panda 2.5
Mikkel has on his new guest host Jason Duke, Owner and Director of Strange Logic, the creators of Pzyche. Listen in as they discuss Converison Optimization techniques, and their opinions on Panda
Global Search Engine Marketing
Mikkel speaks with Kristjan Mar Hauksson from Nordice Marketing about his book Global Search Engine Marketing: Getting Better International Search Engine Results, which he co-wrote with fellow SEO,
Social Media and its Tie-In to SEO
Mikkel discusses social media and how it ties into search today, plus how you get more of those damn mentions, likes, shares and retweets now that they count so much in SEO with guest co-host Li
International SEO and SEM
Mikkel discusses International SEO and SEM and Selling Search to the C-Suite Bill Hunt, SES Advisory Board Member and President of Back Azimuth Consulting.
Was JCPenney Buying Links?
Department Store JCPenney Fires Back at Google and New York Times Over an SEO Controversy. Mikkel and Dave discuss the New York Times story that states how JC Penney allegedly gamed Googles
Google Willing To Change Search To Avoid EU Fight
Google is Willing To Change Search To Avoid EU Fight as Eric Schmidt, the new executive chairman of Google, has revealed that the search giant wants to come to a deal with the European Commission
Yandex To Stop Counting Links As Ranking Factor; Google Publicly Slaps Backlinks.com For Selling Links
Yandex To Stop Counting Links As Ranking Factor as Andy explains how this announcement will open the door to a world after links. Also, Google Publicly Slaps Backlinks.com For Selling Links plus more
Limitations in New Google AdWords Rules
2011 predictions? Limitations in new Google AdWords rules, More Google scams (not by Google), Old SEO scams return and really advanced training are up for discussion.
Google eBooks and Nexus S Launches
Google eBooks Launches with 3 million eBooks, Nexus S Launches with Gingerbread, Groupon say no to 6 billion dollar bid by Google, plus more on WikiLeaks and the Mad Merchant.
Facebook Email and Windows Phones
Facebook Email and Windows Phones are up for discussion as Facebook founder Mark Zuckerberg announced a bold attempt to bring email into the network and unify the way people communicate online into
Blekko.com: Another Wolfram or Cuil?
Blekko.com: Another Wolfram or Cuil? Mikkel and Dave give their take on that, plus Google launches Google Places, loses an engineer to Facebook, sues the US Government, and is reportedly working on
Google Hummingbird Features; Enabling Use of Social Signals
Mikkel and Andy discuss a recent article by Eric Enge published in Search Engine Land on Google Hummingbird Features; Enabling Use of Social Signals where Eric argues that Google now has the
Negative SEO Discussion
Negative SEO Discussion sparks during a A4U Expo London 2010 Recap. Also, The data protection authority in Spain files a lawsuit against Google for allegedly capturing data from Internet users when
SEO Early Days
SEO Early Days discussion as Mikkel speaks with Disa Johnson of SearchReturn about the early days of her SEO career. She discusses the love of music much like Mikkel has and how they converted into
Google AdWords Transparency Requirements
Mikkel and Dave discuss the recent Google AdWords Transparency Requirements, plus they discuss XSS cheat sheets, and breaking news that WordPress.com and Windows Live are partnering together and
History of the Search Industry and Conference Landscape
Mikkel is joined by Anne Kennedy, Managing Partner of BeyondInk, to take a historic look at the Search Conference landscape and a historic look at the search industry. They answers the questions Do
India Outsourcing Jobs to the US?
Mikkel and Dave discuss how Indian companies are now outsourcing low wage jobs to the US. They also get into more discussion on Google Streetview, plus they look into the dropping value of Lycos from
Google Wave Fallout and Net Neutrality
Mikkel and Dave discuss the phasing out of Google Wave, are back from holiday, plus they discuss how Google and Verizon are discussing a joint proposal on net neutrality policy. They also discuss the
Why Are Websites Losing Traffic
Mikkel deMib Svendsen and Dave Naylor discuss the drop in traffic on news outlet websites and explore the ways to avoid a drop in readership, including the pros and cons of requiring registration to
Google Tries Customable Background
To give the users a Microsoft Bing like taste Google offered its users a chance to redecorate their Google home page. Users were allowed to choose their own background photos and colors to brighten
Facebook Privacy Plans
Facebook is answering privacy concerns with new settings, Dave and Bas discuss, plus a search for World Cup Soccer results stirs up a conversation on ranking, title tags and keyword rankings on
Twitter Exploit and Longtail Keywords
Mikkel and Dave discuss Twitter Exploit and Longtail Keywords, plus Dave comments on the recent spamming situation on the Search Cowboys website and the review on Facebook browser review post on
Google Streetview Flak
Streetview continues to be a thorn in the side of Europeans as Google Catches Flak for Mapping European Homes Wireless Networks, ‎Mikkel and Dave discuss the situation and more.
Paying for Google Analytics Possible?
Mikkel and Dave look at the ongoing situation following a volcanic eruption in Iceland that is causing volcanic ash to affect the European Aerospace. They also discuss how Google Analytics are
UK Internet Piracy Bill Passes
Legislation to combat internet piracy, including internet bans for persistent illegal file-sharers, has cleared the Lords and now goes to the Commons where it will be rushed through before the
UK Internet Piracy Bill Passes
Legislation to combat internet piracy, including internet bans for persistent illegal file-sharers, has cleared the Lords and now goes to the Commons where it will be rushed through before the
Pro-Google Stance
Dave tells us about his appearance on Sky News on Martin Stanfords program SkyNews.com going over the web news of the day. Dave also offers a rare pro-Google stance. Mikkel and Dave also discuss the
Google Buzz Privacy Issues in Europe
Dave and Mikkel give their take on the recent Google Buzz Privacy Issues causing a stir in Europe, plus they recap SES London 2010 and they share how wonderful they thought it turned out.
SES London 2010 Preview: PPC or SEO?
Dave previews his panel presentation at SES London 2010 on PPC or SEO? The Ultimate Search Marketing Battle, plus he an Mikkel review Google Buzz, plus some interesting stats about the radio show.
Google Super Bowl Ad Buy
Google buys time for a 60 second Super Bowl Ad, and Dave and Mikkel are surprised by the ad buy. Mikkel mentions how he has invested in an iPhone, and the presence of gaming scratchcards.
Privacy Troubles with Google Streetview
Dave and Mikkel discusses recent issues and updates regarding privacy due to Google Streetview, plus they discuss the Apple iPad and their upcoming conference schedule.
Internet Explorer Losing Luster in Europe?
Bas van den Beld cohosts with Dave to discuss a Technology Review post by Anik Singal on How Google Ranks Tweets, plus is Internet Explorer Losing its Luster in Europe?
Twitter Terror Arrest
Twitter terror arrest raises a cause for concern as a British man is arrested for making a joke about terrorism on Twitter, plus the dangers of digital content.
Google Phone Support Problems
Dave makes some comments regarding Google phone support based on how people are unhappy with Google only responding to questions by e-mail. Mikkel comments on the news that France is considering a
Google Content Farm Algorithm Underway
Matt Cutts reports that with Google Content Farm Algorithm Underway, they will be evaluating multiple changes that should help drive spam levels even lower.Also, Google starts censoring
Google Integrates Twitter Into Regular Search
Google has integrated Twitter into regular search, Analyzing AdWords Positions In Google Analytics plus Dave discusses his experience at SES Chicago 2009
Paid Content and SES Chicago 2009 Preview
Mikkel and Dave discuss the current trend of paid content and how it will play with the search engines, plus how organic search is not what it used to be, Google suggests, plus Dave previews his
EU Cookie Law and Facebook Privacy
Mikkel and Dave discuss the recent interview where News Corp. CEO Rupert Murdoch said he would consider blocking Google spiders from indexing his companies content. Plus, they discuss issues with
How Link Spammers Kill
Mikkel is joined by Bas van den Beld of Search Cowboys to discuss Danny Sullivan writing in a new Daggle post about How Link Spammers Killed My Wifes Web Site, plus the ongoing fallout from PageRank
Microsoft Hotmail Logins Hacked
Mikkel discuss a recent blog post he wrote about a Danish newspaper illegally copying a full book. Plus Dave adds a discussion over Microsoft Hotmail address logins being hacked at phished out.
Paid Links Versus Link Bait
Dave and Mikkel discuss a study on SEO versus PPC, and which converts better, search results, the buzz about health care reform in the US and the European perspective and more.
Facebook purchases FriendFeed and Twitter DDOS
Mikkel and Dave discuss the constant conference clutter with all of the conventions overlapping each other. Plus they discusses the DDOS ttack on Twitter and breaking news on Facebook on their
Microsoft Yahoo Search Deal Reaction
Mikkel and Dave give their reaction to the Microsoft Yahoo Search Deal, that Pending regulatory approval, the number two and three search engines will combine their forces for an alliance that will
Canonical Tags and Affiliate Links Testing
Dave discusses some testing he did with canonical tags and Affiliate links, plus they give their take on the announcement of the new Google Chrome Operating System.
Has Microsoft Hit Something Right With Bing?
Mikkel and Dave go through some recent Google screen shots and is Google teasing Internet Explorer browser users, plus How Microsoft might have hit something right with Bing due to their growth of
Google Update Vince hits the UK
Google Update Vince hits the UK and Dave discusses how Google seems to be now allowing “authority websites” to rank top for high value keyterms that aren’t in their backlink profiles or at least not
Solutions for Google Analytics for Tracking Campaigns
Solutions for Google Analytics for Tracking Campaigns
Ajax returns to Google
Ajax returns to Google as version 2 of the AJAX APIs Playground.
Google AdWords Interface Unveiled
Praises on the new Google Adwords interface Unveiled at SES New York 2009.
Social Media Marketing to European Webmasters
Dave Snyder discusses Social Media Marketing to European Webmasters.
Brand and Reputation Management
Dave and Mikkel discuss SES London with Dave Snyder
Can SEO companies work in synergy for the good of their clients
Dave discusses his blog post on the Eurocamp Camping Holidays Affiliate nightmare following his pitch to them for SEO services plus, Can two SEO companies work in synergy for the good of their
Did You Mean Searches Commentary
Mikkel and Dave discuss a recent video response by Matt Cutts on Did You Mean Searches.
Google Wave Review
Dave and Mikkel review the new online communication and collaboration tool Google Wave.
Long Term Link Strategy
Mikkel and Dave handle technical issues like pros and welcome Rand Fishkin on to talk about Linkscape and a few other things going on at SEOMoz. They talk about the pros and cons about quick fix SEO
Link Analysis Issues and Linkscape
Mikkel and Dave handle technical issues like pros and welcome Rand Fishkin on to talk about Linkscape and a few other things going on at SEOMoz. They talk about the pros and cons about quick fix SEO
SEOMoz Linkscape Launched At SMX East
Dave and Mikkel discuss SEOmozs Index of the Web and the Launch of their Linkscape Tool announced at SMX East 2008, UK Companies and eu tax laws, plus special guest Joost deValk tells us what he is
Google Chrome Speed and Efficiency
Dave and Mikkel review Google Chrome and commend the new browser for its speed and the efficiency of its plugins, plus they discuss the erroneous report that said United Airllines filed for
Are Links Losing Value?
Dave and Mikkel question if there are seeing the signs of Google moving away from Links and Pagerank as we know it today and if so are links losing their value, plus they discuss how to secure your
Spammed by Google
Mikkel tells us how he is being spammed by Google after a Google Adsense account he had was shut down and he was unable to remove himself from their email lists, plus they discuss the additions made
The aggressive takeover of Yahoo by Microsoft
More on the forcing of the aggressive takeover of Yahoo by Microsoft, including the antitrust experience Microsoft has dealt with in the past plus how Google plays in this.
Link Buying & Alexa Rankings
[the Microsoft Yahoo takeover bid,their love for Microsoft Live SearchAlexa rankings,Google Rankings are all topics of discussion on this edition of Strike Point
Answering Organic Questions
Mikkel and Dave look back at their experience at the Search Marketing World conference in Dublin, Ireland and they discuss how organic questions keep coming up at sessions and how search engine reps
PageRank with Solid Links
Dave discusses a blog post on an Adesnse block that he discovered that got a PageRank 3 with and the use of solid links, plus more talk about ranking and content.
Google Approach with DoubleClick
With Google now in posession of an SEO company like DoubleClick , how will Google approach search marketing from here and what about Performix.
Cease and Desist
Daves old vertical directory gets a cease and desist from insurance.com, and Dave questions if the cease and desist is valid, plus Mikkel and Dave celebrate some new download stats on their podcast
From SES London to SMX West
Mikkel and Dave return from trips to SES in London and SMX West in California and they comment on the amount of foot traffic in London and highlight their thoughts on the Generation Google session at
Sony Smart Phone and More on Yahoo
Sony Ericsson to Introduce Windows Mobile Smart Phone plus Dave and Mikkel discuss Yahoo rejecting the bid for Microsoft, plus Dave explains his claim that Microsoft is going to dominate search some
What if Microsoft buys Yahoo?
What if Microsoft buys Yahoo, hear more opinion and commentary on Microsoft and their bid on Yahoo, as they question the value and actual worth if the acquisition goes through
Search Privacy Issues in Europe
The European Union is looking into search privacy issues. Mikkel and Dave discuss who would be affected if Internet Protocol addresses assigned to computers should be treated as personal information
Wikipedia Search Engine
Wikipedia launches their new search engine SearchWikia plus Mikkel and Dave discuss the situation where technology blogger Robert Scoble had his Facebook account banned and then reinstated.
Company Cloaking and Undetectable Spam
Dave and Mikkel talk about Viral Video campaigns gaining momentum and how to go about generating revenue from them and, someone is getting a drum machine for Christmas.
Viral Video Campaigns
Dave and Mikkel talk about Viral Video campaigns gaining momentum and how to go about generating revenue from them and, someone is getting a drum machine for Christmas
Google PageRank Mess
[Mikkel talks about some recent forum posts on problems with AdWords as well as the recent Google Page Rank mess. They also talk about some ways to handle link buying.
Aggravation over Alexa and No Follow Links
Dave brings up a blog post that he made regarding Alexa and their sponsored links about where they take you as opposed to other sponsored links. They also discuss no follow links and how the search
Croc Shoes and Disney Cartoons
Dave and Mikkel go through various blogs like a post from blogstorm that reads John Chow stops ranking for John Chow on Google. They also discuss on links being put on blogs. Also Dave discusses Croc
SEO Pricing and privacy Issues in Germany
Dave and Mikkel go through various blogs like a post from blogstorm that reads John Chow stops ranking for John Chow on Google. They also discuss on links being put on blogs. Also Dave discusses Croc
Ads and Keywords
Ads and keywords are the topic of discussion on this episode. Dave and Mikkel welcome back Jenstar and Shoemoney are back for another roundtable discussion. Then Mikkel and Dave spend the second half
Online Advertising Spending Numbers
Dave and Mikkel look at the recent Online Advertising Spending Numbers, The Weekly Google Rants, Blogging Engines and what they have to do with Webmaster World
Link Building
Dave and Mikkel discuss options when it comes to linkbuilding. We also get cameo appearances from Jennifer Slegg aka Jenstar and Shoemoney to dispell rumors and various issues
Legitimate Paid Links
Google Toolbar and the Google Webmaster Central not really reporting the same things. Plus, Mikkel and Dave debate what exactly a paid link is
Back Links
Mikkel and Dave talk about copyrights when it comes to web design when using templates,stock images and graphics. Also, they discuss the advice from Google Engineer Matt Cutts gave about not buying
Google, Performix, and IP cloaking
Google acquires Performix, now will Google will go through everyone that Performix has done to websites. Mikkel and Dave ask will Google go through everyone that Performix has done to websites after
Conference Conflicts
Mikkel and Dave discuss the importance of Danny Sullivan and his influence and presence on the Search Engine Strategies Conferences, and his ability to pull in speakers to speak at conference

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