Purse Strings, with Maria Reitan (Founder, Topsail Strategies) is a program focused on marketing to women. Why Women, you ask? Women are the powerful majority in this country, comprising 51% of the population and they are in charge of 80% of all spending, and this number continues to grow. Therefore, as marketers, business owners and advertisers… we need to pay attention to her. Purse Strings will help you not only pay attention, but will also allow you to listen and react.
Today on Purse Strings Maria Reitan is joined byBob Shullman,Founder and CEO of Shullman Research Center. The Shullman Research Center has surveyed this leading edge
Today on Purse Strings Maria Reitan is joined bySamantha Skey , Chief Revenue Officer at SheKnowsMedia. Maria and Samantha discuss a recent study about how
Maria Reitan speaks Raman Sehgal, VP of Marketing at Ahalogy official Pinterest marketing development partner. They discuss some interesting facts about people who are active
Maria Reitan speaks with Sara Holoubek, by day shes CEO of Luminary Labs, astrategy and innovation consultancy that works with leaders seeking totransform their organizations
Liz Fongemie, SVP, Director of Mom’s Initiatives at PME Enterprises talks to Maria Reitan about one of the most exciting conferences in the country coming
Maria Reitan talks with the author of Broadcasting Happiness:The Science of Igniting andSustaining Positive Change, Michelle Gielan.Michelle is an executive producer of The HappinessAdvantage with
Talking about the power of direct sales, especially when it comes to marketing to women as Maria Reitan speaks with Karen Canton, the Distributor for Kangen Water. Kangen Water is ionized
Maria Reitan discusses Creating Family-Friendly Films with actress, singer, songwriter, filmmaker, veteran, nurse, mom and an all-around inspirational woman Mary Jean MJ Bentley from Little Faith
Launching a non-profit aimed at families is discussed as Maria Reitan welcomes Deanna Iniguez, the VP and Treasurer of WHY Ranch. WHY Ranch is a
Reaching Real Women With Real Ads as Maria Reitan welcomesSara Mitzner, content director for Swimsuits for All where women sizes 8 and above can find
Breaking Gender Barriers in Advertising is our topic and Maria Reitan discusses it with Janet Kestin, who co-founded SWIM and is the Author of Darling You Can’t Do Both. Swim
Swaying Influencers as Maria Reitan welcomesTiffany Romero, thePresidentofInfluencer Management forThe Sway Group. Tiffany tells us about her work which includesrepresenting some of the most well-known
Margit J Lund,Financial Associate fromThrivent Financial discussesWomen andFinances. Margit explains how she helps theirmembership organization of Christians, andwhy theirpurpose is to serve theirmembers and society
Wharton Professor Jonah Berger, author of Contagious:Why Things Catch On. Maria Reitan speaks to Jonah about the book, which offersthe secret sciencebehind word-of-mouth and social
On Today’s show Host Maria Reitan talks with Jeffery Tobias Halter a consultant and gender strategist and the president of YWomen. Ywomen is a strategic
On this episode Veronika Miller of Modenus tells how she got into the market & how her eclectic background helped guide her success from McDonald’s
Mary Van Note and Beth Perro-Jarvis, the womenbehind Ginger Consulting LLC, are back to talk to Maria Reitanaboutthe latest insights from their Alpha Panelon a
Purse Strings hostMaria Reitan talks with Barbara Ortiz Howard and Susan Ades Stone, Co-directors of the push for the Women on 20s, putting a woman
New House Expert and Nationally Syndicated Columnist Katherine Salant speaks with Maria Reitan about how she encourages consumers to think in fresh ways about home planning, design, building
The Marketing to Women 2015 Conference is Previewed as Maria Retian welcomesCaroline Dakin?, theDirector of Women’s Initiatives? for PME Enterprises, LLC. Caroline is hereto tell
Discussion on Women and The Military when Maria Reitan speaks with the author, Battling the Storm Within, Sgt. Stephanie Shannon. Stephanie discusses her battle with PSTD and
Driving Breast Cancer Awareness with Susan G Komen as Maria Reitan speaks withLaura Mintz, CEO ofElevate My Brand. Laurie how her agency got to build
Talking about Aerieand theirUnretouched Selfie Campaign for Real Young Women as Maria Retian speaks with Jenny Altman, Aeries Fit and StyleExpert. http://media.blubrry.com/rainmaker/p/api.spreaker.com/download/episode/10411754/purse031715.mp3
We learn about The Big Fat Surprise, asAuthor and investigative journalistNina Teicholz reveals the unthinkable: that everything we thought we knew about dietary fats is
Maria Reitan discusses Millennial Home Trends, based on the latest results of Better Homes and Gardens annual survey on the attitudes and behaviors of home buyers
Maria Reitan discusses Women and Financial Security with Joann (Jo) Eisenhart, Ph.D., the senior vice president of human resources, facilities and philanthropy for Northwestern Mutual.
Discussion on shopping compulsion as Maria Reitan welcomesTerrence Shulman, theFounder/Director of The Shulman Center for Compulsive Theft,Spending and Hoarding in metro-Detroit. http://media.blubrry.com/rainmaker/p/api.spreaker.com/download/episode/10411755/purse021715.mp3
Creating a Generosity Plan as Maria Reitan speaks with Kathy LeMay, the founder, president, and CEO of Raising Change. Kathy discusses helps organizations raise capital
Maria Reitan speaks withMargie Baldock, author of the Mother Lode Manifesto. Margie explains how the book is not just a book , but a call
Marketing Green to female homeowners as Maria speaks with Cindy Ojczyk, the founder of More Than A Beautiful Home. Cindy tells us about Simply Green
The Sony E-mail Hacking Illustrates That It Is A Whole New World When Thinking About E-mails. Maria Reitan speaks with Michelle Lee Flores, aLabor Attorney
Maria Reitan discusses Carrot Coaching with Ann Kerr Romberg, an Executive Coach – Equine-Guided Education Specialist and founder of Carrot Coach. She correlates matching up
Ms Burroway discusses her new book, A Story Larger Than My Own: Women Writers Look Back on Their Lives and Careers, exploring the lives of
Maria welcomesauthor. businesswoman and spiritual teacherBarb Schmidt,about practical spirituality in a modern world by way of her new book titled The Practice: Simple Tools for
Maria speaks withChris Farrell, the Chief economics correspondent for American Public Medias daily radio program, Marketplace about his new book, Unretirement: How Baby Boomers are
Maria speaks with Shelton Wilder, entrepreneur, designer, personal stylist and Shark Tank survivor. You may remember The Shemie a modern line of slips that was
David Altshuler is the author of Raising Healthy Kids in an Unhealthy World. He explainsthe tools we need to equip ourselves to raise healthy kids
Maria looks at the Holiday Shopping Outlook for Mom with Nicole Feliciano the CEO of Momtrends Media. Nicole is a former executive at Ralph Lauren
Buying and Selling Ensuring Women Get Their Worth as Maria speaks with Michelle Seiler-Tucker, the Author of How to Sell Your Business for More Than
Leslie Strongis alifecoach and authorofThe YOU Factor. Leslie tells us how the bookgives women who feel trapped in their business and personal lives some simple
Life Coach Jennifer Granger, author of Feminine Lost: Why Most Women Are Male, argues that modern women have forgotten how to be feminine. She explains why jobs and lives demand nonstop action
Michael Houlihan and Bonnie Harvey, the FoundersofBarefoot Wines and co- authors of The Barefoot Spirit: How Hardship, Hustle, and Heart Built Americas Number 1 Wine
Christy Whitman is the AuthorofThe Art of Having it All: A Womans Guide to Unlimited Abundance, set to be released in early 2015. The best
Aliza Freud, the Founder and CEO, She Speaks returns to speak aboutthe results of arecentMultigenerational Women Study, that looked at communication preferences, social media use,
Socializing your Brand as Maria welcomes Lindsey Hodous ( the Sr. Business Development Coordinator) and Brad Lawless (the VP of social strategy) of Collective Bias.
Talking about The Modern Woman: Juggling Careers, Motherhood, Marriage and Households with Liz O Donnell, author of the book Mogul, Mom and Maid: The Balancing
SheKnows has hatched pun intended an initiative aimed directly at Tweens. Samantha Skey, the CRO and CMO of SheKnows. Samantha explains this new unit of
Encore interviews with Marian Salzman, the President of North American, Euro RSCG Worldwide from 2011 talking about Social Trend Spotting and Stacie Bright from Unilever
Marketing to the Likeable Mom and The Like Cycle as Maria speaks with Samantha Skey the CRO and CMO of womens lifestyle media platform, SheKnows.
Jean Ketcham and Suzanne Bates, the Co-founders of Aging But Dangerous, share how they inspire, empower and challenge women over 50 to self-fulfill, self-actualize and
