Purse Strings

Leslie Prevish of Harley Davidson discuss how the company’s marketing strategy to female riders, plus how women are being marketed to participate in sports and

Center for Womens Business Research Executive Director Sharon Hadary talks about Marketing to Female Entrepreneurs and their enterprises. http://media.blubrry.com/rainmaker/p/api.spreaker.com/download/episode/10412016/purse042208.mp3

Chief Branding Officer for Carlson Hotels Worldwide Yvonne La Penotiere talks about her work in branding and marketing in order to capture the attention of

A preview of the upcoming Marketing to Women Conference in Chicago which is the premier national conference for business and marketing professionals looking to increase

Delia Passi discusses her latest book Winning the Toughest Customer: The Essential Guide to Selling to Women from demographics to in store experiences http://media.blubrry.com/rainmaker/p/api.spreaker.com/download/episode/10412025/purse031808.mp3

Women Power Bloggers is discussed with Stacy DeBroff , the President of Mom Central, whose company connects your products and services with the influential blogger

McCann Erickson chairman Nina DiSesa introduces us to her book, Seducing the Boy’s Club: Uncensored Tactics from a Woman at the Top and how to

Pam Danziger, President of Unity Marketing ,and author of Shopping: Why we love it and how retailers can create the ultimate customer experience, explains how

Jennifer Johnston Schaidler, VP of Music at Best Buy, the major big box consumer electronics retailer, talks to us about women, technology and why companies

Business guru,noted speaker and author Martha Rogers discusses what innovation and trust mean for competitive differentiation and long-term success. http://media.blubrry.com/rainmaker/p/api.spreaker.com/download/episode/10412030/purse020508.mp3

Kelly McGrath and Cathy O’Connor of the Excel Energy Center discuss how their company hosted the U.S. Figure Skating Championships in Minnesota, and describe the

Jack Stanton, chair of Third Life at Carmichael Lynch Spong, explains the importance of the boomer market, and their perspective on age, income level, and

Angela Wethor, Director Advanced Markets for Foresters, a fraternal benefit society that provides life insurance products and annuities, speaks about the unique financial challenges faced

Discover some startling insight into marketing misconceptions about single women specifically single moms – the largest group of single women with Gigi Carroll, VP, Concept

Jennifer Rudolph, Public Relations Manager for TransFair joins Maria to talk about about Green, Sustainability and Do-Good Companies as she explains the green movement and

Lisa Kovner, Principal at Carmichael Lynch Spong and Chair of the Experiential Marketing group, shares her tips for creating experiential marketing which attempts to connect

Audrey Reed-Granger, Director of marketing and public relations for the portfolio of brands of the Whirlpool Corporation speaks to Maria about iconic brands – how

Hannah Keeley of TotalMom.com discusses how marketers can reach moms through blogs, the internet and social networking and talks about her new book, Hannah Keeley

Insight Farm principal Kelley Styring teaches us how marketers can connect with women through their purses whether big or small. http://media.blubrry.com/rainmaker/p/api.spreaker.com/download/episode/10412044/purse101607.mp3