What The Data Says About Turning Marketing Leads Into Sales with Sammy James. Sale’s is a conversation, so how can you expect to sell if that conversation never happens, or doesn’t happen fast enough? On today’s show, Brian chats with Sammy James, CEO and founder of Speak2Leads, automated lead response and follow-up tool.
Sammy is a sales and marketing guru with experience in media, radio, tech, and advertising. He understands the nuances of sales and the challenges marketers face when working with their sales teams, most importantly that salespeople are humans too, not cold-calling machines immune to rejection or sales inertia.
Founded in San Diego, CA, in January 2010, Speak2Leads (S2L) is a pioneer in Internet lead response management for small and mid-sized businesses. Their intuitive, web and phone-based lead response application boosts sales by enabling companies to immediately speak to potential customers when they’re most interested – now.
Listen in to hear the full conversation.
Landing Page Optimization
Landing pages are a part of almost every digital campaign and great digital marketers make great landing pages. This is LPO: Landing Page Optimization where we make marketers great using design, data, psychology — and attitude. Our host Brian Massey, the Conversion Scientist, sits down with leading marketers to help you create campaigns that deliver.
