Harnessing The 8 Layers Of Location For Your Mobile Marketing Success

Harnessing The 8 layers Of Location For Your Mobile Marketing Success Peggy and Shahab welcome Phil Hendrix — a GigaOm Research analyst and director of immr, a research firm squarely focused on mobile and location — to talk about the opportunities for brands that ‘get’ location right in their campaigns and wider mobile strategies. The post Harnessing The 8 Layers Of Location For Your Mobile Marketing Success appeared first on Mobile Presence.

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