Mobile Presence Preview of the show that will focus on mobile SEO and development, and also cover SMS and mobile email strategies.
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app monetization models are focused on driving purchases or delivering advertising–approaches that are a stretch for indie developers...
is effective when it is useful and impactful, and we get actionable advice on how you can be both from Giulia Porter, VP Marketing at...
In a market where the average app loses nearly 70% of its users within one week app marketers are on a rollercoaster ride, struggling to...
explosion of smartphones, the advance of commerce and finance, and the growing enthusiasm of young consumers for mobile apps have combined...
small numbers (a Mobile DevMemo survey shows only 11% of teams have more than 10 people), UA teams are expected to achieve big wins for...
SDK spoofing to click injection, ad fraud plagues nearly every app marketer—and according to data from third party fraud prevention...
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