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Leveraging Your Agency to Launch Your Own WordPress Products with David Schmeltzle of Mai Themes

Many freelancers and agencies share the same dream of leveraging technology they’ve created for servicing agency clients as a springboard to launch their own products in WordPress or beyond.

There are so many wonderful examples of products coming from within agency teams, but how do agencies go about this? What does success look like? And how the heck do you keep running your agency business while you make the transition?!?!

In this episode of PressThis, we interview David Schmeltzle of Mai Themes about his journey building a product business from and around the technology his team built for their agency clients. David shares how he discovered his product sweet spot, what he did to realize his dream, and what challenges he faced along the way.

If you’ve been wondering about how to add product revenue to the bottom-line of your agency business, listen to this episode of PressThis now!

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