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SEOs go bananas And Google Search Console Replaces Property Sets

Google has finally sent us an official statement about our question if Google use click through rate for rankings. Sadly the statement will lead to even more confusion and debate. After the debate around CTR rekindled last week, we asked Google for a statement from their PR team we can share around click-through rate. In short, various Googlers have told us over the years that CTR data is not used within Google’s ranking algorithm. Goodbye property sets and hello domain properties, a new automated way to aggregate your whole site’s data into one Google Search Console view. Google announced it has launched “domain properties,” a feature that lets you see data from a whole domain in one view within Google Search Console. This can consolidate your http, https, www, non-www, m-dot, etc into a single property to get an aggregate view of your site’s performance and errors/warnings in a single Google Search Console property.

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