The COVID crisis has lasted six months and a week and maybe more and Jim says he’s starting to lose it as both his and Dave’s regions enter a distinct second wave of the virus. The conversation strays around the news of the week with a constant loop back to planning for a future with fewer in person gatherings and retail opportunities. Going into a new growth phase of the disease is frightening but at least planning for and communicating about online businesses is getting easier.
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Google introduces new schema mark-up language allowing online retailers to provide shipping information. https://www.seroundtable.com/
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Barry Schwartz and Martin Splitt exchange interviews for their respective VLOGs late last year. The collaborative interviews revealed a lot about how Googlers feel about SEOs as persons and as practitioners. Dave and Jim talk about some of the SEO Myths Martin addresses in the interviews. https://www.seroundtable.com/
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Microsoft leaked about 5.6Billion terabytes of search data after leaving a server open and unprotected from September 10 – 16. https://www.theregister.com/
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Did Google drop hints it is compiling authority profiles? A post by Danny Sullivan appears to suggest it does. There’s a lot of conversation about it in the SEO community. https://searchengineland.com/
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LinkedIn is pulling a professional Facebook with a redesign. Jim and Dave wish it luck, hope it doesn’t suck, and genuinely hope it remains a place businesses can talk to and research each other while other people can use it for employment spam as long as it doesn’t actually become Facebook.
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Lastly, Google alters text in guidance to confirm good reviews bring good rankings. https://www.seroundtable.com/
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Be good, don’t touch your face, for goodness sake wear a mask, stop the spread, wash your hands, be kind to each other, rank well, we’ll talk with you next week.