We see Google is pushing it’s AI onto advertisers in the Google Ads platform. Examples include Smart Bidding, Smart Display and Shopping...
The Paid Search Association is dedicated to serving the search-advertising field by drawing on a diverse and expert community of paid search...
Andrea Cruz is a Digital Marketing Manager at KoMarketing, where she leads and executes demand generationprograms for clients. Andrea is responsible...
LinkedIn Ads is one of the most difficult ad channels to get right because the clicks are expensive, so any mistake becomes an expensive one. What...
Lisa Raehsler is a search engine marketing and pay-per-click (PPC) strategist, nationally recognized speaker, and columnist for industry leading...
Frederick Vallaeys returns to PPC Rockstars to explain how Google Ads will continue to change at a breakneck pace and introduce changes that can make...
Frederick’s new book Digital Marketing in an AI World: Futureproofing Your PPC Agency is now available. He is pricing the book at 99 cents for...
MobileMonkey is bringing the power of chatbots — personalized, individual, scalable messaging — to every marketer, no coding needed. David is sold...
David Szetela welcomes back Kirk Williams, the owner of ZATO, his Paid Search PPC micro-agency of experts.Kirk shares his thoughts on Single Keyword...
David Szetela discusses how Facebook advertising and search advertising are synergistic with Michelle Stinson-Ross, the Director of Marketing...
PPC ads come in many shapes and sizes. They also change frequently, which means it’s nearly impossible to provide a truly comprehensive guide for...
