A GoFundMe campaign has been established to help pay Alan Blyweiss' family pay for his end of life arrangements and to helping classroom teachers buy school supplies through the Make a Wish Foundation. The August 2025 Spam Update continues to mulch its way through Google's index with few changes reported thus far. The rollout might take several weeks to complete. Google has updated its policies and guidelines for Google Business Profiles. There's a lot to go over so we're referring listeners to SERoundTable for highlighted details. The penalty for one of the Google Anti-Trust cases has been announced. Speculation had Google losing one or more parts of its business such as the Chrome browser after being declared a monopoly however the judge only ordered Google to share some data with its competitors. Released court records have shown us a bit more about how Google operates, including the FastSearch process of rapidly checking the veracity of AI generative statements. We also learn more about how Google ranks and scores documents in its index. A study shows AI and organic search converting at relatively even rates, WordPress introduces a new AI building tool called Telex, Character AIs (including one with that domain name) might be unsafe for children (duh?), Google fixes its crawl problem, and, Google's crawl budget is generally unrelated to algorithm updates. All this and a lot more ...